Project Overview
Komera
Organization
Industry
International • Education • Women's Empowerment • Health • Nonprofit
Services
Communications Strategy
Storytelling
Social Media
Campaign Communications
Email Marketing
Website Development
Timeline
2020-2021
The Opportunity
Komera was empowering young women in Rwanda through education, leadership development, and community support. As the organization adapted to new challenges during the COVID-19 pandemic, it needed compelling stories and consistent communications that would keep donors, supporters, and partners connected to its mission.
The Approach
Leading Komera's communications, I developed storytelling and campaign content that highlighted the resilience, leadership, and experiences of the young women and communities the organization serves. Through strategic social media, fundraising campaigns, annual report promotion, and mission-focused messaging, I created communications that strengthened engagement while reinforcing Komera's long-term vision.
The Results
✓ Increased visibility for Komera's mission and programs
✓ Supported annual fundraising and virtual campaign initiatives
✓ Strengthened storytelling across social media and donor communications
✓ Helped connect supporters with student and community impact
✓ Reinforced a consistent and engaging organizational voice
